Wholechain is a commodity agnostic, blockchain-based traceability solution built to enable trust, coordination, and transparency in fragmented supply chains. Wholechain works across commodities, allowing businesses to manage risks and increase efficiencies while enabling consumers to make more responsible decisions. Wholechain is part of numerous industry initiatives for interoperability including GS1's Seafood Industry Blockchain Interoperability POC, and is a former winner of the Fish 2.0 competition at Stanford for Supply Chain Innovation as well as the FDA's New Era of Smarter Food Safety Food Traceability Challenge.